Digital Channels

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Digital Channels

Experian Digital Audiences reach 12 million Australians at a lower cost than traditional channels. It creates a common language for advertisers to reach the right people at the right time.

 

Experian has formed partnerships with companies like Facebook, Google and Microsoft to empower advertisers to build consistent campaigns across multiple platforms. This helps support the six billion dollars that is spent every year on digital marketing in Australia.

Experian Digital Services

Experian offers a variety of solutions to help you deliver effective and sophisticated digital advertising campaigns. Including Standard Audiences, Custom Audiences and first party data on-boarding. We have powered successful campaigns for clients of different sizes, from start-ups to large multi-national businesses. A thorough understanding of data, and an expert knowledge of the unique characteristics of the digital media space, enable us to deliver consistent performance at scale for a broad variety of clients.

Key Benefits

  • Greatly engaging, Experian digital partners provide a better user experience, outperforming traditional medium.

  • Highly efficient as you can easily setup, test and measure the performance of campaign with low effort.

  • Very effective, with lower cost per acquisition and a superior return on investment.

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